Digital Experience Specialist
Home Credit
Delivered responsive UI/UX designs for loan acquisition, employee recognition, and installment calculator products by translating requirements into lo-fi and hi-fi prototypes using Figma and Webflow.
Hafidz Noor Fauzi
Jakarta, Indonesia
By day, I'm a Product Manager. The rest of time, I'm a UI/UX Designer & serial tinkerer.
Experience
UI Designer
Pegipegi
Produced UI/UX design for an online travel platform spanning accommodation, transportation, payments, a UGC platform, and the end-to-end booking process.
Digital Banking UI/UX Specialist
Jenius – SMBC Indonesia
Designed 5 major products from discovery to validation — Jenius' first fully online credit card, Paylater (BNPL), Flexi Cash, Business Account, and BisnisKit POS — validating usability with CX and design teams inside the Jenius Design System.
Digital Banking Product Owner
Jenius – SMBC Indonesia
Owned backlog and sprint delivery for core rails (QRIS, BI-FAST, Visa), growing BI-FAST transfer volume up to 5% and maintaining 100% regulatory compliance against Bank Indonesia requirements.
Product Manager
DOKU
Own the DOKU e-Wallet end to end, lifting NPS from +10 to +55 and cutting customer service workload by 50% through an insight-driven refinement program — Split Bill, a support chatbot, and a full UI/UX redesign.
Jun '23 – Present
Core Competencies
Skills
- Vibe Coding
- Data Analysis & Validation
- Prototyping
- Product-led Growth
- UI/UX Design
- User Research
- Go-To-Market
- Product Roadmapping
- Product Prioritization
- Cross-Functional Leadership
- Agile & Scrum Methods
- Wireframe
- Usability Testing
- Collaboration
- KANO Method
- Workshop Facilitation
- HTML / CSS
- People Management
- Mentoring & Coaching
Tools
- Claude Code
- ChatGPT
- Figma
- Notion
- VSCode
- Metabase Dashboard
- Google Analytics
- ClickUp
- JIRA
- Adobe Illustrator
- DaVinci Resolve
- Prototyping
- Wireframe
- User Research
- Usability Testing
Language
- EnglishFluent
- Bahasa IndonesiaNative
Certifications
Certified PSPO I
Scrum.org · 2025
Product-led Certification
Mind The Product · 2025
AI for Product Management
Mind The Product · 2025
Product Discovery Certification
Mind The Product · 2025
Product Management Basic Certification
Mind The Product · 2024
Generative AI Overview for Project Managers
Project Management Institute · 2024
Digital Product Management
University of Virginia Darden · 2024
Start the UX Design Process
Google · 2024
Foundations of User Experience
Google · 2024
Excellent Public Speaking & Impactful Presentation
TALKINC · 2020
Introduction of Business Management
King's College London · 2020
Digital Skills: User Experience
Accenture · 2020
Introduction to Blockchain Technologies
INSEAD · 2019
Bridging Gap between Strategy Design & Delivery
Brightline Initiative · 2019